Looking forward to competitive environment & real time opportunities to execute my Marketing research skills.
Google AdWords and Bing AdWords Specialist
Media Planning,Media Buying
Google Analytics
Social Media Marketing (SMM)
Job Description:
To coordinate with publishing networks and post ads accordingly
Executing PPC Campaigns in US & UK using Google AdWords/Bing AdWords
Finding ways to improve quality score/ad ranking and reducing cost to minimum
Finding effective keywords and writing content
Checking merchants website ranking and devising strategy accordingly (Alexa Ranking)
Reviewing affiliate contracts and creating campaign reports by keeping in mind ROI
Media Planning: Deciding on media vehicles, timing and budget.
Media Buying: Purchasing and negotiating with media owners for space & time.
Research: Providing required information about clients and competitors to planning department.